PORTCRIL

COMMUNICATION + GRAPHIC
2011

 

MATERIALS/TECHIQUES

WATER-BASED INKS

 

 

DESCRIPTION

What? In order to present their spas to customers, a catalog was designed for the Portcril enterprise, with images and the fundamental characteristics of each product. We also created a set of icons representing the technical specifications of the spas, present in all Portcril’s communication material.

How? The design of the catalog was thought to give emphasis to the images to capture consumer attention and cause him to be attracted to the product. However, the provision of information has not been overlooked. The catalog was printed in FSC certified printer.